How to Instagram
For Healers & Holistic Practitioners
GET SEEN. GET UNDERSTOOD. GET BOOKED.
📩 Delivered immediately after purchase · Digital download
You know what happens in your sessions.
Let’s help someone scrolling Instagram understand why they might want one.
A 52-page practical guide to clearer messaging, purposeful content and promoting your work in words that still sound like you.
YOU DIDN’T TRAIN TO SPEND TUESDAY NIGHT REWRITING A CAPTION.
You open Instagram to post about your work.
Forty minutes later, you’ve changed the first sentence six times, checked what another practitioner posted and somehow ended up rearranging your Canva colours.
Or you are posting.
Helpful tips. A photo of your treatment room. A reminder that appointments are available.
People say, “Love this.”
You’d also quite like someone to ask how to book.
The Real Issue
Posting gets harder when you’re unsure what to say or how to connect it to your offers. This guide helps you work through both.
YOUR NEXT CLIENT ISN’T SITTING IN TESCO’S CAR PARK THINKING, “I NEED TO RESTORE MY BALANCE.”
She’s thinking:
“If I leave now, I have to start dinner. If I stay here, nobody needs me for another ten minutes.”
Your content needs to speak to that moment.
Inside the guide, you’ll learn how to connect what your clients are living through to the work you do, so they understand why they might book with you.
That’s where your messaging starts.
Learn how to connect the experiences people recognise to the support you offer, so they understand why they might come to you.
Here's What You'll Learn
What This Guide Will Help You Achieve
-
CLEARER MESSAGING
Explain what you do beyond your qualifications and a promise to “restore balance”. Use exercises and examples to put your work into words people understand. -
A CONTENT STRATEGY WITH A PURPOSE
Use my updated 4S framework, Solve, Share, Supply and Sell, to balance education, personal stories, free resources and paid offers. -
WHAT PEOPLE NEED TO HEAR BEFORE THEY BOOK
Understand the five levels of awareness. Choose a message that fits whether someone is first recognising a problem or already looking at your prices. -
HOW TO TURN AN IDEA INTO A POST
Follow structures for hooks, carousels, Reels and Stories. Learn how to share one relevant experience and connect it naturally to your work. -
A PROFILE THAT EXPLAINS YOUR PRACTICE
Help visitors understand who you support, what you offer, where you work and what to do next. -
CHATGPT PROMPTS THAT STILL SOUND LIKE YOU
Give ChatGPT the context it needs to help with your content. Use your knowledge, client language and writing samples to create drafts you can shape. -
A PLAN YOU CAN USE
Bring it together with a two-week content plan and a practical checklist.
The Strategies Inside This Guide Helped Me Build a Fully Booked Healing Business
Hi, I'm Emily.
Business Coach for Holistic Practitioners
I USED INSTAGRAM TO HELP BUILD A FULLY BOOKED HOLISTIC PRACTICE.
I’m Emily, a holistic practitioner and business coach for holistic practitioners.
I’ve had to learn how to explain my own work, promote my sessions and turn attention into bookings.
I now help other practitioners work through their messaging, offers and content. This guide brings those lessons into one practical resource you can use alongside your business.
These strategies booked out my Holistic Practice, now lets do the same for you.
Get Instant Access NowWhy This Guide Exists
Why I Created This Guide
Most Instagram courses are overwhelming. Hours of video content. Complicated strategies. Endless modules. And half the time you're left wondering what you're actually supposed to do next.
I wanted to create something different.
This isn't a course. It's a practical reference guide — one you can return to whenever you need support.
Need content Ideas? 👉 Open the guide
Need help creating a carousel? 👉 Open the guide
Need inspiration for a Reel? 👉Open the guide
Need a reminder of what actually works? 👉 Open the guide
Everything is organised in one place so you can quickly find what you need and get back to running your business.
No fluff.
No overwhelm.
No spending weeks trying to finish another course.
Just practical strategies you can implement immediately.
THE GOAL ISN'T MORE FOLLOWERS
✓The goal is more clients.
✓More bookings.
✓More event attendees.
✓More enquiries.
✓More sales.
Instagram is simply the tool.
When used correctly, it helps the right people discover you, trust you, and choose to work with you
That's what this guide is designed to help you achieve.
Picture this....
IMAGINE IF YOU KNEW EXACTLY WHAT TO POST
Imagine opening Instagram and knowing:
- Exactly what to post
- How often to post
-
How to create content quickly
- How to create a clear call to action
-
How to attract more enquiries
-
How to build trust with potential clients
-
How to confidently promote your services
-
How to fill workshops and events
-
How to stay consistent without burnout
- How to turn followers into paying clients
Without spending hours overthinking every post.
Without constantly second-guessing yourself.
Without feeling overwhelmed.
Is This For You?
This Guide Is Perfect For If…
✓ You're a coach
✓ You're a holistic practitioner who wants more clients
✓ You know your work changes lives but struggle to market yourself
✓ You're tired of guessing what to post
✓ You want a simple strategy that actually works
✓ You want to attract more enquiries and bookings
✓ You want content that feels authentic
✓ You want a sustainable approach that fits around your life
Get Instant AccessWhat Makes This Different?
This isn't another guide filled with hundreds of random hooks.
And it's not another complicated Instagram course.
It's a complete Instagram system designed specifically for healers and holistic practitioners.
You'll learn:
- What to post.
- Why you're posting it.
- How to stay consistent.
- How to build trust.
- How to promote your services.
- How to turn Instagram into a genuine source of enquiries and bookings.
Think of it as years of learning condensed into one practical guide.
The guide I wish I'd had when I started.
A Different Kind of Resource
Not Another Course
This isn't hours of video training you'll never finish.
This isn't another programme sitting untouched in your downloads folder.
It's a practical reference guide you can return to whenever you need:
✓ Content ideas
✓ Hook inspiration
✓ Reel ideas
✓ Story ideas
✓ Content planning support
✓ A reminder of what actually works
Everything is organised in one place so you can quickly find what you need and get back to serving your clients.
A Gentle Reality Check
The Cost of Staying Stuck
Every week you spend wondering what to post is another week potential clients don't discover your work.
Every month you post inconsistently is another month of missed enquiries.
The practitioners who build thriving businesses aren't always the most talented.
They're often the ones who stay visible.
This guide gives you a simple system for doing exactly that.
THE RESULT?
Right Now
With This Guide
What Clients Are Saying
Laura
"I've taken part in many of Emily's offerings such as reiki courses 1&2 and most recently her Instagram Mastery course which was INCREDIBLE! I wouldn't learn with anyone else! She's truly wonderful in every aspect!"
– Laura Kudmany
Valentina
"I recently took the Instagram Mastery course with Emily and I can't recommend it enough. She's incredibly knowledgeable and has a gift for breaking down complex concepts into clear, structured steps that are easy to follow. Once you discover Emily, you'll never want to let her go!"
– Valentina N
Nicky
"Fabulous Instagram Mastery course — 8 weeks of help from Emily where nothing was too much trouble. Helping us with content, reels, carousels, posts and how our profile should look. Highly recommended for anyone not up to speed with Instagram. I had a fab 8 weeks and was sad when it was over!"
– Nicky B
Your Investment
Today You'll Receive
Your future clients are already on Instagram. Make it easy for them to find you.
Got Questions?
FAQ
Do I need lots of followers for this to work?
Do I need to post every day?
I'm not good at Instagram. Will this still help me?
Will this work for my modality?
Is this a course?
How long is the guide?
I'm already posting on Instagram. Will I still benefit?
How will I receive the guide?
What if I'm just starting my business?
Can I use the strategies if I don't want to dance on Reels or follow trends?
Why is this guide only £24?
Ready When You Are
Your Future Clients Are Already on Instagram.
Make it easy for them to find you. Get instant access to a practical, proven Instagram system built specifically for healers and holistic practitioners.
📩 Instant digital download · No waiting
GET INSTANT ACCESS FOR £24© 2026 Emily Standley
